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For new project enquiries, please get in touch with our account director Fleur at fleur@afom.com.au

Founder and creative director, Suzy Tuxen begun A Friend of Mine in early 2009. With 18 years of design experience under her belt, she has worked at studios in London and Melbourne, spoken at numerous industry leading events, as well as taught design and typography at RMIT university. As creative director, Suzy oversees the team of 5 including account director, two designers and two website developers and has hands-on involvement in all projects. Suzy is highly considered in her approach to design; weaving craft with strategy to create utterly unique outcomes with broad appeal.

  • Branding
  • Strategy
  • Design
  • Naming
  • Stationery
  • Signage and wayfinding
  • Packaging
  • Digital design and development
  • Websites
  • Apps
  • Animation
  • Art direction
  • Projects
  • Environments
  • Advertising
  • Editorial
  • Video direction
  • Showreels
  • Film clips
  • Publication design
  • Books
  • Magazines
  • Environmental design
  • Exhibition design
  • Venue or event collateral
  • Uniform and upholstery design
  • 4A Gallery
  • 5 Senses Coffee
  • Art Pharmacy
  • Arné Skincare
  • Ball & Doggett Fine Paper
  • Bayport
  • Bibelot Patisserie
  • Carver Films
  • DesignStuff
  • Doherty Design Studio
  • Embla
  • Elk
  • Future Future
  • Good Vibes Yoga
  • Halcyon Lake Rugs & Carpets
  • Hazelbrook Legal
  • Hardie Grant Publishers
  • Hommey Cushions
  • Kester Black
  • Lesa Restaurant
  • Lune Croissanterie
  • Makers' Mrkt
  • Milka
  • Melbourne Museum
  • Pan Macmillan Publishers
  • Planned Living Architects
  • Rollers
  • Schwartz Media
  • Studio Griffiths Interior Design
  • Supergraph
  • The Doctor's Studio
  • World Square
  • Yugen Tea

We are happy to receive design portfolios, which we bookmark for when we get busy. Please submit your portfolio and short CV to us@afom.com.au. Unfortunately we are not always able to respond to your email.

We are not currently offering internships.**

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Kerrin is a menswear label, exploring and celebrating travel, the outdoors and contemporary Australian culture. We worked with Kerrin to create a timeless and relaxed brand that felt authentic and quintessentially Australian.


Packaging is environmentally friendly while still ensuring an exciting and enjoyable unboxing experience, particularly as products are only sold online.


We designed this highly customised Shopify website that not only presents their products cleanly, but also conveys their brand story; in particular, their love of exploring and celebrating travel, the outdoors and contemporary Australian culture.

The brand launched with a custom eNewsletter template to be sent out to family, friends and press. The design is modular and easily customisable to tell different stories and announcements in future issues.

The brand launched with multiple pop-up trunk shows across Melbourne, this tied well into a transient and relaxed launch campaign designed to ebb and flow like the surf. We designed a temporary signage system that’s easily adaptable to different event spaces and contexts.


Design team: Suzy Tuxen and Veronica Lee. Campaign and pop-up shop photography by Sean Fennessy. Folio Photography by Scott Newett of Cubed Studio, Folio Styling by Nat Turnbull. Pop-up signage by Made Visual.